Digital Marketing Director
Robin is a master of delivering the most powerful digital ad strategies and platforms. His broad, cross-industry experience provides the perspective and insight to ensure our clients achieve outstanding campaign results.
In a world of purely data-driven strategies, Robin brings a human element to his work featuring a thoughtful, plain language approach to creative messaging. Sure, he knows all the bells and whistles that add impact and drive conversions but he always remembers that we’re ultimately dealing with humans.
If you’re talking with Robin and think you’ve mistakenly called Steve Carell, don’t be surprised. It’s really Robin and he’d love to chat!
MEET OUR TEAM
Good people who work
with good people.
Kate leads strategy and digital media at the WakeUp Agency. She specializes in digital advertising (GoogleAds Certified Expert and Facebook Ads Specialist) as well as email and influencer marketing. Kate's also CEO of Wake Up Kate, a mindfulness consultancy that trains organizations in stress resilience across North America.
President, Chief Strategy Officer
Don leads the marketing and content creation programs for the WakeUp Agency and handles print advertising, direct marketing, media outreach, blogging, and copywriting. Don is also the active CEO of Don Kerr Writes, a storytelling and copywriting agency.
Vice President, Chief Marketing Officer
To put it really simply, Roger manages the finances of our company. It’s something he’s done as CFO for many European companies and we’re extremely fortunate to have him on our team. Never one to stay idle, he’s a dedicated, determined genealogist and an enthusiastic ‘new’ golfer.
Roger Sanders, B.A., CPA, CA
Chief Financial Officer