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NEWS Stories about our agency, designs and trends. WakeUp Agency creates a powerful motto and new brand for Trafalgar Castle School. 1-2 minutes read READ MORE The Globe And Mail The surprising results of a 4 Day Work Week! 1-2 minutes read READ MORE 4 Day Week Pilot Programme Announcing the 4 Day Week! 1-2 minutes read READ MORE 4 Day Week Global WakeUp Agency welcomes David Taylor as Creative Director 1-2 minutes read READ MORE Strategy Online CASE Circle of Excellence Award 2021 Sterling Safe Signage Campaign 1-2 minutes read READ MORE Invidiata: Storytelling for schools READ MORE 1-2 minutes read Powerful brand stories help private schools stand out The Globe And Mail: Caring in COVID Wake Up Kate designs a friendly welcome for St. Mildred's-Lightbourn School Millies 1-2 minutes read READ MORE CONTACT US Let's wake up the world together. CONTACT US

Roger Sanders, B.A., CPA, CA Chief Financial Officer To put it really simply, Roger manages the finances of our company. It’s something he’s done for many European and Canadian companies and we’re extremely fortunate to have him on our team. Never one to stay idle, he’s a dedicated, determined genealogist and an enthusiastic ‘new’ golfer. MEET OUR TEAM Good people who work with good people. Kate leads strategy and digital media at the WakeUp Agency. She specializes in digital advertising (GoogleAds Certified Expert and Facebook Ads Specialist) as well as email and influencer marketing. Kate's also CEO of Wake Up Kate , a mindfulness consultancy that trains organizations in stress resilience across North America. Kate Kerr President, Chief Strategy Officer READ MORE Don leads the marketing and content creation programs for the WakeUp Agency and handles print advertising, direct marketing, media outreach, blogging, and copywriting. Don is also the active CEO of Don Kerr Writes, a storytelling and copywriting agency. Don Kerr Vice President, Chief Marketing Officer READ MORE Bruna is a multidisciplinary designer with over 12 years experience in branding and design, passionate about translating insights into meaningful and beautiful solutions. She specializes in branding, visual identity, packaging, POP and digital design. Bruna Macedo Creative Director, Design READ MORE Dorin holds a Masters in Inclusive Design from OCAD University in Toronto, a BDes in graphic design (with distinction) and a Certificate in E-Commerce and Web Marketing from the University of Toronto. Dorin is also a respected digital and design professor. Dorin Petrescu Inclusive Design and Digital Associate READ MORE Meghan leads client partnerships as an associate partner at the WakeUp Agency. She is passionate about strategic brand development and has over 15 years of experience in the branding and design industry. Meghan Shirley Client Services Associate Partner READ MORE Rick has been designing and developing websites and web apps for over 14 years (that’s like 50 in Internet years). From database design to user interface design, from user journeys to hosting and security, he’s seen it all and worked with most of it. Rick Gladwin Digital Tech Specialist READ MORE Paula is a purposeful leader in international business circles with profound capabilities in brand building, communications and stakeholder engagement and social impact thought leadership. Paula Knight Advisory Team & Social Impact Expert READ MORE CONTACT US Let's wake up the world together. CONTACT US

WakeUp your business, We partner with visionaries who make a difference every day and ignite communities that are changing the world. MORE ABOUT US WORK Project Name, MacLachlan College Capabilities, Capabilities, Capabilities Creating a new Brand Expression for a traditional institution. We are a creative and marketing agency specializing in private education and force for good brands. MORE CASE STUDIES Capabilities Project Name, Walden International School Creating a new Brand Expression for a traditional institution. CONTACT US Let's wake up the world together. CONTACT US Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature. Business Click here to edit the text and include the information you would like to feature.

Beauty is Difference OVERVIEW Reinventing beauty Brand + Marketing Strategy, Personal Branding, Blogging, Search Advertising, Paid Social, Email Marketing, Social Media Content + Design, Website Design, Lead Generation. When you’ve built a successful global enterprise with thousands of customers in the cosmetics business, you learn a thing or two about defining beauty. You also learn that you have some valuable insights to share and a broader purpose in life. We’re helping Vita bring her purpose to life, inspiring her community to take the fear out of counting birthdays after 50. Vita-April-Social-Media_-05 Vita-April-Social-Media_-06 Vita-April-Social-Media_-20 Vita-April-Social-Media_-05 1/10 NEXT PROJECT Spring Mill Distillery Over 183 years had passed since the Sleeman family operated a distillery. Our task was to bring a fresh voice to the re-launch of a long-dormant brand. We contributed to the foundational brand strategy and provided copywriting that powerfully communicated Spring Mill’s revived vision. NEXT PROJECT CONTACT US Let's wake up the world together. CONTACT US

Oakville Independent Schools OVERVIEW Relaunching an association united in purpose Identity Design, Blogging, Search Advertising, Paid Social Advertising, Print Advertising, Print, Broadcast & Out Of Home, Advertising, Signage. The 13 member schools of Oakville Independent Schools (OIS) have a reputation for delivering an excellent all-round education experience. The WakeUp Agency also has a reputation for delivering superior results for OIS including a completely refreshed brand presence and a high impact digital presence driving traffic to each member school. The learning never stops! 1/5 NEXT PROJECT The Sterling Hall School The Sterling Hall School is where boys belong and as it turns out, so does the WakeUp Agency. NEXT PROJECT CONTACT US Let's wake up the world together. CONTACT US

Accounting Back This item is connected to a text field in your database. To update this field, double click on the dataset icon. Want to view and manage all your collections? Click the Data icon on the add panel to your left. In the Data Manager you can update your items, add new fields, create dynamic pages and more. ​ Your collection is already set up with fields and content. Add your own by editing each field, or import CSV files to your database. You can create fields for rich text, images, videos and more. Remember to click Sync, so visitors can see your collections on your live site. You can add as many collections as you need. ​ Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. APPLICATION FORM Previous Next

Environmental Studies Back This item is connected to a text field in your database. To update this field, double click on the dataset icon. Want to view and manage all your collections? Click the Data icon on the add panel to your left. In the Data Manager you can update your items, add new fields, create dynamic pages and more. ​ Your collection is already set up with fields and content. Add your own by editing each field, or import CSV files to your database. You can create fields for rich text, images, videos and more. Remember to click Sync, so visitors can see your collections on your live site. You can add as many collections as you need. ​ Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. APPLICATION FORM Previous Next

Rick Gladwin Digital Tech Expert Rick has been designing and developing websites and web apps for over 14 years (that’s like 50 in Internet years). From database design to user interface design, from user journeys to hosting and security, he’s seen it all and worked with most of it. Rick started writing computer programs as a kid on an Apple IIc, back when you would copy programs from a computer magazine and try them out. A love of coding was born. Now he spends his days trying to make the web a better, more functional place. After all, it’s where he lives. “I love the smell of electrons in the morning.” MEET OUR TEAM Good people who work with good people. Camryn is a passionate and creative designer who finds the beautiful balance between curiosity, nature and technology. She focuses on using her design skills to deliver insightful, emotive and strategic solutions in branding, visual identity and digital design. Camryn Coulter Designer READ MORE Robin is a master of delivering the most powerful digital ad strategies and platforms. His broad, cross-industry experience provides the perspective and insight to ensure our clients achieve outstanding campaign results. Robin Eldred Digital Marketing Director READ MORE Kate leads strategy and digital media at the WakeUp Agency. She specializes in digital advertising (GoogleAds Certified Expert and Facebook Ads Specialist) as well as email and influencer marketing. Kate's also CEO of Wake Up Kate , a mindfulness consultancy that trains organizations in stress resilience across North America. Kate Kerr President, Chief Strategy Officer READ MORE Don leads the marketing and content creation programs for the WakeUp Agency and handles print advertising, direct marketing, media outreach, blogging, and copywriting. Don is also the active CEO of Don Kerr Writes, a storytelling and copywriting agency. Don Kerr Vice President, Chief Marketing Officer READ MORE Brittany is a designer with a passion for brand identity, book and editorial design, typography and illustration. She enjoys using design to experiment creatively and to conceptually communicate and visualize meaning and storytelling. Brittany Tena Designer READ MORE Meghan leads client partnerships as an associate partner at the WakeUp Agency. She is passionate about strategic brand development and has over 15 years of experience in the branding and design industry. Meghan Shirley Client Services Associate Partner READ MORE From graphic design to creative direction and every type of project, from brand identity to advertising campaigns, David’s passion for creativity is well established. As our Creative Director, David creates a unique and strategically sound visual manifestation of each brand he touches to create consumer impact. David Taylor Partner and Creative Director READ MORE To put it really simply, Roger manages the finances of our company. It’s something he’s done as CFO for many European companies and we’re extremely fortunate to have him on our team. Never one to stay idle, he’s a dedicated, determined genealogist and an enthusiastic ‘new’ golfer. Roger Sanders, B.A., CPA, CA Chief Financial Officer READ MORE CONTACT US Let's wake up the world together. CONTACT US

Kate Kerr President Chief Strategy Officer Kate leads branding and digital strategy at the WakeUp Agency. She specializes in strategy, design and digital advertising (Search Ads and Paid Social). Kate's also a qualified mindfulness coach (UMASS Medical School) and President of WakeUp Kate, a mindfulness consultancy that trains schools and corporations in stress resilience across North America. Kate believes in the power of reinvention, effective change and the ability of design to powerfully influence consumer choice. She has brought her beliefs to bear while leading global efforts on behalf of some of the world’s leading brands including Mars, M&M’s, Uncle Ben’s, McDonald’s, Walmart, and Kraft Heinz. And, she’s done so working with one of the top design consultancies in London, England and three of Canada’s top firms. Kate is a sought-after and inspirational speaker. She’s also head wrangler for two young sons! MEET OUR TEAM Good people who work with good people. Don leads the marketing and content creation programs for the WakeUp Agency and handles print advertising, direct marketing, media outreach, blogging, and copywriting. Don is also the active CEO of Don Kerr Writes, a storytelling and copywriting agency. Don Kerr Vice President, Chief Marketing Officer READ MORE Bruna is a multidisciplinary designer with over 12 years experience in branding and design, passionate about translating insights into meaningful and beautiful solutions. She specializes in branding, visual identity, packaging, POP and digital design. Bruna Macedo Creative Director, Design READ MORE Meghan leads client partnerships as an associate partner at the WakeUp Agency. She is passionate about strategic brand development and has over 15 years of experience in the branding and design industry. Meghan Shirley Client Services Associate Partner READ MORE Dorin holds a Masters in Inclusive Design from OCAD University in Toronto, a BDes in graphic design (with distinction) and a Certificate in E-Commerce and Web Marketing from the University of Toronto. Dorin is also a respected digital and design professor. Dorin Petrescu Inclusive Design and Digital Associate READ MORE Rick has been designing and developing websites and web apps for over 14 years (that’s like 50 in Internet years). From database design to user interface design, from user journeys to hosting and security, he’s seen it all and worked with most of it. Rick Gladwin Digital Tech Specialist READ MORE Paula is a purposeful leader in international business circles with profound capabilities in brand building, communications and stakeholder engagement and social impact thought leadership. Paula Knight Advisory Team & Social Impact Expert READ MORE To put it really simply, Roger manages the finances of our company. It’s something he’s done as CFO for many European companies and we’re extremely fortunate to have him on our team. Never one to stay idle, he’s a dedicated, determined genealogist and an enthusiastic ‘new’ golfer. Roger Sanders, B.A., CPA, CA Chief Financial Officer READ MORE CONTACT US Let's wake up the world together. CONTACT US

Meghan Shirley Client Services Associate Partner Meghan leads client partnerships as an associate partner at the WakeUp Agency. She is passionate about strategic brand development and has over 15 years of experience in the branding and design industry. She has led, guided and championed results on behalf of her clients with a focus on building brand value through a strategic lens. ​ Meghan is a trusted leader and advisor who believes in the power of design thinking. She brings strategic forward thinking, collaboration and a solutions-oriented mindset to help clients solve marketing and business challenges to drive growth and success. ​ She has extensive experience building marketing communications with brands including Tim Hortons, Shoppers Drug Mart, Kraft Heinz, Bio-K+, Laura Secord, Irving Tissue and Cavendish Farms. ​ Meghan loves all things fashion, design and style and embraces the small and simple joys in life. MEET OUR TEAM Good people who work with good people. Kate leads strategy and digital media at the WakeUp Agency. She specializes in digital advertising (GoogleAds Certified Expert and Facebook Ads Specialist) as well as email and influencer marketing. Kate's also CEO of Wake Up Kate , a mindfulness consultancy that trains organizations in stress resilience across North America. Kate Kerr President, Chief Strategy Officer READ MORE Don leads the marketing and content creation programs for the WakeUp Agency and handles print advertising, direct marketing, media outreach, blogging, and copywriting. Don is also the active CEO of Don Kerr Writes, a storytelling and copywriting agency. Don Kerr Vice President, Chief Marketing Officer READ MORE Bruna is a multidisciplinary designer with over 12 years experience in branding and design, passionate about translating insights into meaningful and beautiful solutions. She specializes in branding, visual identity, packaging, POP and digital design. Bruna Macedo Creative Director, Design READ MORE Dorin holds a Masters in Inclusive Design from OCAD University in Toronto, a BDes in graphic design (with distinction) and a Certificate in E-Commerce and Web Marketing from the University of Toronto. Dorin is also a respected digital and design professor. Dorin Petrescu Inclusive Design and Digital Associate READ MORE Rick has been designing and developing websites and web apps for over 14 years (that’s like 50 in Internet years). From database design to user interface design, from user journeys to hosting and security, he’s seen it all and worked with most of it. Rick Gladwin Digital Tech Specialist READ MORE Paula is a purposeful leader in international business circles with profound capabilities in brand building, communications and stakeholder engagement and social impact thought leadership. Paula Knight Advisory Team & Social Impact Expert READ MORE To put it really simply, Roger manages the finances of our company. It’s something he’s done as CFO for many European companies and we’re extremely fortunate to have him on our team. Never one to stay idle, he’s a dedicated, determined genealogist and an enthusiastic ‘new’ golfer. Roger Sanders, B.A., CPA, CA Chief Financial Officer READ MORE CONTACT US Let's wake up the world together. CONTACT US

History Back This item is connected to a text field in your database. To update this field, double click on the dataset icon. Want to view and manage all your collections? Click the Data icon on the add panel to your left. In the Data Manager you can update your items, add new fields, create dynamic pages and more. ​ Your collection is already set up with fields and content. Add your own by editing each field, or import CSV files to your database. You can create fields for rich text, images, videos and more. Remember to click Sync, so visitors can see your collections on your live site. You can add as many collections as you need. ​ Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. Double click the dataset icon to add your own content. APPLICATION FORM Previous Next

NEWS 1-2 MINUTES READ Announcing the 4 Day Week! 4 Day Week Global In June 2023, we began participating in a global pilot to test the viability of a 4 Day Work Week. The pilot followed the 100-80-100™️ model, which advocates for 100% pay, working 80% of the time, and a commitment to 100% productivity. The non-profit 4 Day Week—Global coordinates the six-month pilot program in partnership with researchers at Boston College. In preparation, we explored ways to increase our productivity. We learned from incredible mentors to help us work better rather than longer and bring our best selves to our client's work. ​ Now we can share what we’ve learned…so far. ​ You can find out more about the global pilot here . ​ #4dayweek #4dayweekglobal #productivity #wellbeing #team #worksmarter #mentalhealth #@4dayweek CONTACT US Let's wake up the world together. CONTACT US